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The Avant Garde: A Very Short Introduction [#342]
The Avant Garde: A Very Short Introduction [#342]

The Avant Garde: A Very Short Introduction [#342]

Author: 
David Cottington
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  • Explores one of the most influential concepts in modern culture
  • Considers its different definitions and uses, and its history as an ideology
  • Examines the relevance of the avant-garde in the wider context of western modernity and our capitalist culture

  
'The avant-garde' is perhaps the most important and influential concept in the history of modern culture. For over a hundred years it has governed critical and historical assessment of the quality and significance of an artist or a work of art, in any medium-if these have been judged to be 'avant-garde', then they have been worthy of consideration. If not, then by and large they have not, and neither critics nor historians have paid them much attention. In short, modern art is and has been whatever the 'avant-garde' has made, or has said it is.

But very little attempt has been made to explore why 'the avant-garde' carries so much authority, or how it came to do so. What is more, the term remains a difficult one to define, and is often used in a variety of ways. What is the relation between 'the avant-garde' — that is, the social entity (the 'club') — and 'avant-garde' qualities in a work of art (or design, or architecture, or any other cultural product)? What does 'avant-gardismmean? Moreover, now that contemporary art seems to have broken all taboos and is at the centre of a billion-pound art market, is there still an 'avant-garde'? If so, what is the point of it and who are the artists concerned? 

In this Very Short Introduction, David Cottington explores the concept of the 'avant-garde' and examines its wider context through the development of western modernity, capitalist culture, and the global impact of both. 

Index: 

Introduction
1: Origins: emergence and consolidation 1820-1914
2: Professionalisms and Politics Between the Wars
3: Consumerism and co-option
4: The Avant Garde and Revolution
Conclusion
Further reading

About the author: 

David Cottington is Professor of Art History at Kingston University London. He has published widely on the Cubist movement and the artistic avant-gardes of the early twentieth century, including Cubism in the Shadow of War: The Avant-Garde and Politics in Paris 1905-1914 (Yale UP, 1998), and Cubism and its Histories (Manchester University Press, 2004). His Modern Art: A Very Short Introduction was published in 2005.

"Cottington's book is both a brisk history of the idea of the avant-garde and a precise set of arguments about what constitutes avant-garde ... To navigate the waters ahead we will require cultural historians like Cottington more than Amazon reviews, Facebook likes and fleeting tweets." - The Scotsman

Product details

ISBN : 9780199582730

Author: 
David Cottington
Pages
152 Pages
Format
Paperback
Size
111 x 174 mm
Pub date
Jan 2013
Series
Very Short Introductions
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The Avant Garde: A Very Short Introduction [#342]

The Avant Garde: A Very Short Introduction [#342]

The Avant Garde: A Very Short Introduction [#342]