OXFORD UNIVERSITY PRESS

Business Environment in a Global Context (2nd edition)

ISBN : 9780199672585

参考価格(税込): 
¥8,580
著者: 
Andrew Harrison
関連カテゴリー
ページ
432 ページ
フォーマット
Paperback
サイズ
189 x 246 mm
刊行日
2013年09月
メール送信
印刷

Andrew Harrison has expertly authored this engaging text on the business environment, offering theoretical rigour, along with a truly global focus, and an understanding of the economic dimensions of the subject. The text takes a unique approach exploring the business environment at different spatial levels (global, international, national, and regional), in different dimensions (culture, ethics, internationalization, markets, technology, and risk) and in the main geopolitical regions (Europe, the Americas, Asia, and Africa). The text is packed with up-to-date case studies that demonstrate how international companies are affected by, and deal with, serious global issues ranging from the Arab uprising to the growing influence of the BRIC countries. Practical insights interspersed in each chapter provide balanced commentary on the key issues and topics discussed, with further research being prompted by related questions. The text is accompanied by an Online Resource Centre, which includes: For Students: Chapter and case study updates Emerging issues Annotated web links Ideas for research topics For Lecturers: Lecture notes PowerPoint slides Assignment scenarios and questions Guidance on discussion questions and cases Figures and tables from the text

目次: 

PART ONE THE BUSINESS ENVIRONMENT IN A CHANGING WORLD
PART TWO KEY DIMENSIONS OF THE BUSINESS ENVIRONMENT
PART THREE THE GEOPOLITICAL CONTEXT

著者について: 

Andrew Harrison holds qualifications from London, Salford, and Leeds Universities and the Trinity College of Music, London. He began his career in accountancy and held teaching appointments in further education before moving to Teesside University as a Principal Lecturer in Economics. He is a Visiting Lecturer at the Technical University of Kosice, Slovakia and in 2008 he was awarded an honorary doctorate by the University.

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