OXFORD UNIVERSITY PRESS

Strategy and Strategists

ISBN : 9780199219711

参考価格(税込): 
¥12,419
著者: 
James Cunningham; Brian Harney
ページ
720 ページ
フォーマット
Paperback
サイズ
194 x 264 mm
刊行日
2012年03月
メール送信
印刷

Strategy and Strategists provides an illuminating exploration of strategy and its implications for business. Adopting a critical and reflective approach, the authors guide the reader through the complexities of strategy, clearly presenting the conflicting viewpoints and arguments in this exciting and fast-moving field. Business examples throughout the text elucidate strategy theory, providing future managers and executives with the awareness and knowledge necessary to test perspectives and draw their own conclusions. Linking literature to contemporary developments, this engaging textbook is invaluable reading for all students of strategy. Online Resource Centre: For Lecturers: PowerPoint Slides Teaching notes for long cases Guide to answering questions on readings Answers to discussion questions Sample examination questions All figures from the book For Students: Multiple choice questions Updates to the case studies Annotated weblinks Guidance to further readings

目次: 

PART ONE. DISCOVERING STRATEGY AND STRATEGISTS
PART TWO. FOUNDATIONS OF ADVANTAGE
PART THREE. ROUTES TO ADVANTAGE
PART FOUR. REALIZING ADVANTAGE
PART FIVE. SUSTAINING ADVANTAGE
PART SIX. REDISCOVERING STRATEGY AND STRATEGISTS

著者について: 

James Cunningham is a Senior Lecturer in Strategic Management J.E. Cairnes School of Business, National University of Ireland, Galway. His main research interests focus on strategy issues with respect to commercialisation, technology transfer, academic entrepreneurship and technology entrepreneurs. Awards for his research include three best paper awards at the British Academy of Management Annual Conferences (2002, 2005 and 2010), a best paper award at Technology Transfer Society Annual Conference 2011, a best paper award at the Irish Academy of Management Conference (2003) and his co-authored case studies have won national and international competitions. He has delivered invited key note presentations, acted as session chair and facilitator at national and international academic and practitioner conferences, as well as leading executive master classes on strategic management, innovation, starting your own business and research commercialisation. ; Brian Harney is Lecturer in HRM at and Deputy Director (Knowledge) of the LInK research centre. His research interests include HRM in smaller firms, High Performance Work Systems, University Technology Transfer, Strategic Management.

このページに掲載の「参考価格」は日本国内における希望小売価格です。当ウェブサイトでのご購入に対して特別価格が適用される場合、販売価格は「割引価格」として表示されます。なお、価格は予告なく変更されることがございますので、あらかじめご了承ください。