OXFORD UNIVERSITY PRESS

The Oxford Handbook of International Business (2nd edition)

ISBN : 9780199593446

参考価格(税込): 
¥7,304
著者: 
Alan M. Rugman
関連カテゴリー
ページ
880 ページ
フォーマット
Paperback
サイズ
172 x 248 mm
刊行日
2010年08月
シリーズ
Oxford Handbooks in Business and Management
メール送信
印刷

As globalization explodes, so has international business scholarship. This second edition of the Oxford Handbook of International Business synthesises all the relevant literature of the last 40 years in 28 original chapters by the world's most distinguished scholars. Reflecting the changes and development in the field since the first edition this new edition has a changed structure, all the chapters have been updated to take account of the latest scholarship, and five new chapters freshly written. The Handbook is divided into six major sections, providing comprehensive coverage of the following areas: * History and Theory of the Multinational Enterprise * The Political and Regulatory Environment * Strategy and International Management * Managing the MNE * Area Studies * Methodological Issues These state of the art literature reviews will be invaluable references for students in business schools, social sciences, law, and area studies.

目次: 

PART I: HISTORY AND THEORY OF THE MULTINATIONAL ENTERPRISE
1. The History of Multinational Enterprise
2. The Key Literature on IB Activities: 1960-2006
3. The Gravity Equation in International Trade
4. Strategic Complexity in International Business
5. Theories of the Multinational Enterprise
6. Location, Competitiveness, and the Multinational Enterprise
PART II: THE POLITICAL AND REGULATORY ENVIRONMENT
7. Sovereignty@Bay: Globalization, Multinational Enterprise, and the International Political System
8. National Policies and Domestic Politics
9. Multinational Enterprises and Public Policy
10. An Institution-Based View of International Business Strategies
11. Multilateral Institutions and Policies and Their Implications for Multinational Business Strategy
PART III: STRATEGY FOR MNES
12. Strategy and the Multinational Enterprise
13. The Multinational Enterprise as an Organization
14. Strategy and Management in MNE Subsidiaries
15. Strategic Alliances
PART IV: MANAGING THE MNE
16. Innovation and Information Technology in the MNE
17. Contemporary Research Trends in International Marketing: the 2000s
18. Culture and Human Resources Management
19. Environmental Policy and International Business
20. International Financial Management and Multinational Enterprises
21. Taxes, Transfer Pricing, and the Multinational Enterprise
PART V: REGIONAL STUDIES
22. Japan
23. China and International Business
24. The Smaller Scale Economies of Pacific Asia and their Business Systems
PART VI: METHODOLOGICAL ISSUES
25. Methodological Contributions in International Business and the Direction of Academic Research Activity
26. Political Risk and Country Risk in International Business: Concepts and Meaning
27. Comparative International Business Research Methods: Pitfalls and Practicalities
28. Metrics for International Business Research

著者について: 

Alan M. Rugman, Professor for International Business, Henley Business School, the University of Reading

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