OXFORD UNIVERSITY PRESS

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Creativity in the Sciences: A Workbook Companion to Innovation Generationi

ISBN : 9780199915545

参考価格(税込): 
¥7,381
著者: 
Michael L. Goodman; Aisha S. Dickerson; Roberta B. Ness
ページ
240 ページ
フォーマット
Paperback
サイズ
181 x 254 mm
刊行日
2013年02月
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Learning to think innovatively requires practice. This workbook, which serves as a companion to Roberta Ness's Innovation Generation: How to Produce Creative and Useful Scientific Ideas, provides over 150 exercises and activities to hone creative problem-solving skills. Workbook tasks include improvisation, insight exercises, and generative skill building. Each chapter addresses doubts that individuals harbor concerning their ability to improve their innovative output, the techniques to work around frames, metaphors and biases in thinking, manipulatives to rearrange problem conceptualization, insight, intuition, collective innovative output from groups, and social and environmental factors that affect creative thinking. The workbook features straightforward and heuristic exercises for both individuals and groups.

目次: 

Preface
Chapter 1: Introduction
Chapter 2: Don't Read This Book
Chapter 3: It All Depends on How You Look at It
Chapter 4: Overcoming Frames
Chapter 5: Say it Like You Mean it
Chapter 6: Overcoming Metaphors
Chapter 7: Check This Out!
Chapter 8: Becoming a Keener Observer
Chapter 9: How Biased Are You?
Chapter 10: Overcoming Bias
Chapter 11: The Brain and Creativity
Chapter 12: The Joy of Science
Chapter 13: Asking the Right Questions
Chapter 14: How is Marriage like a Matchbox
Chapter 15: Flip it!
Chapter 16: A Man Walked Into a Bar
Chapter 17: The Power of Group Intelligence
Chapter 18: Getting the Most from a Group
Chapter 19: Intuition
Chapter 20: Testing Your Idea
Chapter 21: That Right Idea
Chapter 22: Overcoming the Stodginess of Science
Chapter 23: Innovation Incubators
References
Index of Exercises by Type

著者について: 

Michael L. Goodman is a public health scientist and practitioner with interests in global health, as well as health disparities in the United States. He is active with community health projects in Sub-Sahara Africa and Latin America, and enjoys applying innovative thinking practices to the unique problems that arise in settings with limited resources. Aisha S. Dickerson is a doctoral candidate in epidemiology at the University of Texas Health Science Center at Houston. Her main research interests, which focus on the possible causes of autism, include gene-environment interactions in autism cases, and further understanding this developmental disorder through innovative research studies. Roberta B. Ness is Dean of the University of Texas School of Public Health and the University of Texas - Houston Vice President for Innovation. She is also an internationally renowned physician, scientist, and author of over 300 scientific papers and books.

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