OXFORD UNIVERSITY PRESS

Intercultural Business Communication: An Introduction to the Theory and Practice of Intercultural Business Communication for Teachers, Language Trainers, and Business People

ISBN : 9780194421805

Price(incl.tax): 
¥4,235
Author: 
Robert Gibson
Pages
123 Pages
Format
Paperback
Size
220 x 280 mm
Pub date
Apr 2002
Series
Oxford Handbooks for Language Teachers
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Why does communication between people from different cultures sometimes go wrong? Can we teach business people to anticipate and overcome these problems? In this book, Robert Gibson addresses these questions. He analyses the main features of intercultural communication and looks at ways of helping prepare business people to function and communicate effectively while working in new, unfamiliar cultures.

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